Consult

Social Media Analysis for Interactive Entertainment Services

Listening to what your customers and prospects are saying about your games and your competitor’s games is crucial to success in the IE Services industry.

The ability to analyze and harness the information in blogs, e-mails, phone conversations, mailing lists, web bulletin boards is a critical and crucial need to answer questions such as how your consumers are feeling about your games, what are their sentiments, how can you positively influence the consumers thinking and behavior, etc.

Social Media Services

Our Social Media Services offers a real-time on-demand platform for managing your reputation while influencing the consumer sentiments and buying behavior. Our platform monitors every conversation, in any language, in any format and in any media (blogs, emails, Internet sites, etc.) and reports in real-time their impact on your game title and brand.

This 'Software-as-a-Service' offering is web-based and can be accessed through a simple browser from anywhere in the world. All the dashboards, reports and alerts can be archived, exported and emailed to any corporate end-user.

Check out e4e's Social Media Analysis demo portal, which can be customized to track data from any available source.

Service Features:

• Game Title Sentiment Analysis: Real-time dashboards and reports on daily, weekly, monthly and year-to-date tracking of every conversation, sentiment analysis (positive, negative-or-neutral) across brands, sub-brands, game titles and even specific features within a game title.
• Feature Tag Clouds: Real-time dashboards and reports on the most valuable features or experiences sought by end-users on daily, weekly, monthly and year to date basis.
• Competitor Buzz and Benchmarking Analysis: Real-time dashboards and reports on how your game titles are being discussed by consumers in the context of your competitors game titles.